Web Design Case Studies
From UK estate agency rebuilds to local Cornwall small business sites. Built for performance, designed for search, and engineered to convert.


A premium, no-nonsense digital home for a Reading property specialist.
- Problem
- Henry Blake, an independent property management firm in Reading, needed a digital presence that matched their director-led, high-compliance approach. The existing market was dominated by corporate chains with bloated, slow websites that didn't communicate authority or individual care.
- Outcome
- A fast, authoritative site that positions Henry Blake as the serious choice for landlords. The project was delivered with a focus on core web vitals and clean, semantic structure, reflecting the same attention to detail they apply to property management.


Scope grew. Identified it early. Delivered anyway.
- Problem
- What was scoped as a standard estate agency build revealed itself early to be a much larger undertaking, a sprawling site with complex content requirements, high page counts, and a full historical content archive that needed carrying over accurately.
- Outcome
- A high-traffic, fully migrated estate agency site that retained structural continuity for returning visitors while being rebuilt to perform properly under load.


High-profile platform saved by the right call at the right time.
- Problem
- What was sold as a template build became significantly more bespoke in scope once delivery began. A multi-party project involving an external creative agency and an current technology supplier needed a clear technical voice to align everyone, and that voice wasn't coming from the project management side.
- Outcome
- The ESTAS website launched successfully and continues to serve a high-profile property awards event where downtime and errors carry real reputational consequences.


Ambitious, complex, bespoke, and delivered.
- Problem
- An estate agency with UK and UAE reach needed a site that went well beyond standard property templates: multi-currency support, custom financial calculators, and a bespoke user and property management integration, all with little in the way of an off-the-shelf solution available.
- Outcome
- Site launched successfully at xglobalgroup.com in November 2025, nine months after kick-off, fully operational with all Phase 1 features live and a clear Phase 2 roadmap in place.


Design demanded more than the tools could give. Built it anyway.
- Problem
- A fully designed, Figma-locked build inherited mid-project with minimal handover. The design was precise and opinionated, realising it faithfully required pushing well beyond standard component behaviour and writing custom solutions where off-the-shelf fell short.
- Outcome
- Hound & Porter launched as a clean, distinctive boutique estate agency site, friendlier in tone than most in the sector, and built to perform consistently in day-to-day use.

Clean brief. Clean build. Launched fast.
- Problem
- A new Swindon estate agency entering a competitive local market needed a website that matched their brand personality, warm, approachable, distinctly not corporate, with no legacy technical constraints to navigate, but with client-provided designs that needed translating into a fully responsive, production-ready site.
- Outcome
- Peach launched quickly as a clean, distinctive local estate agency site, built right from day one, with no legacy debt, optimised for search from the ground up, and easy for the team to manage ongoing.


From zero brand to full digital presence.
- Problem
- No brand, no website, and legacy 'Popham Alpacas' (breeding business) creating confusion.
- Outcome
- Launched with professional brand presence, created local SEO, and full client autonomy over updates and marketing. Note: The project was successfully delivered and launched. Ongoing maintenance and hosting were later transferred to another provider at the client's request.


Outdated local business site rebuilt, then evolved through better-fit technical choices.
- Problem
- Old site built on a legacy platform (Moonfruit), no brand alignment, poor SEO, and no access to domain.
- Outcome
- A cleaner, lighter site that preserves John's local search presence, reflects the quality of his work, and stays simple to maintain.

Built to prove a point. The point being: two decades of this.
- Problem
- Most developer portfolios are either a list of job titles or a gallery of pretty screenshots. Neither tells you whether the person can think, make decisions under pressure, or actually get something difficult over the line. I needed a site that did all three, while also working as a functional lead-generation tool for small business clients.
- Outcome
- A focused, performant portfolio and consulting platform, with dedicated landing pages targeting specific search terms, detailed case studies that show real work rather than sanitised highlights, and a clear commercial offer for small businesses and estate agents.